Setebaid’s Core Values
Setebaid operates governed by these 3 core values:
Simple
If you’re exhausted by complexity. Setebaid simplifies.
Repeatable
If you’re tired of starting over. Setebaid builds repeatability.
Observable
If you’ve lost trust in yourself, Setebaid makes progress observable.
Why Setebaid Exists
My name is Michael. A 51 year old male diagnosed with Diabetes Type 2 in 2022 after a brief period of pre-diabetes.
Since my diagnosis, I’ve experienced every emotion from anger to despair, disbelief, and hopelessness. I’ve felt guilt – like I had done it to myself. No one from my family or within my tiny support network had this disease. Research only gave me feelings of both hope and dread.
I think the worst part was that I felt like I was going through this alone.
In 2025 after a diabetic health scare, I created a crude plan that rapidly reversed my blood glucose levels from 6.7 mmoL down to 5.6 in just 8 weeks.
I began to shape and fine-tune the program into a product which eventually became Setebaid.
Why I’m Conducting a Study
In 2026 I realized that I the Setebaid program was based solely on my experience and untested assumptions. How could I be sure that everyone experienced Diabetes the same way? What if I was trying to solve the wrong problem?
I immediately made the decision to dismantle the core structure of Setebaid based on structured fasting.
I committed instead to building something truly valuable to those of us who suffer from this disease which followed the 3 core values that I used when I designed the original Setebaid program. Simple. Repeatable. Observable.
But for me to do that, I need to understand as much of our collective experience as I can.
These interviews are my way to first understand what needs to be built and for whom…before I begin building it.
Help me shape this. I’d love to hear your story.